Blog Archives

Your Online Reputation Says A Lot About Your Business Ethics

[Today's article was written by guest author, Debbie Allen, an online marketer, content writer, and blogger.] Have you ever thought about the connection between your business ethics and your online reputation? Believe it or not, they are directly and indirectly connected. Let’s

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Posted in Customer Service, Doing Business, Marketing, Social Media, Start a Business, Tools for Small Business, Website

How to Make a Business Successful From Day One

With customer expectations and market competition higher than ever before, it’s crucial for businesses to market themselves appropriately from the beginning. Most business leaders will realize immediately that both innovation and widespread strategy are necessary to succeed in the 2013

Posted in Doing Business, Marketing, Social Media, Start a Business, Tools for Small Business, Website

5 Ways to Expand Your Client Base

It’s a well-known business rule that in order to make your business worthwhile, you have to get people interested in your product or service, so it make sense that you want to reach as many people as possible. Instead of

Posted in Customer Service, Doing Business, Marketing, Social Media, Start a Business, Tools for Small Business, Website

Mobile Retail: Taking Work with You on Vacation

The business of retail marketing has changed in recent years. Until just a decade or two ago, most retail marketers were tied to brick-and-mortar storefronts and worked according to a schedule dictated by typical “shopping hours.” But thanks to technology,

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Posted in Doing Business, Social Media, Start a Business, Tools for Small Business

How a Start-Up Can Capitalize on Promotions to Create Buzz

Buzz is an important part of any company’s success. With the advertising market saturated, buzz is becoming an increasingly reliable way to gain popularity and grow a business. Start-up companies can benefit greatly from buzz because they are new to

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Posted in Doing Business, Marketing, Social Media, Start a Business, Tools for Small Business

5 Reasons Why Your Business Blog Should Accept Guest Posts

[Today's guest post is by freelance writer Erin Steiner.] Blogging is important and a key factor in whether or not you can help your small business succeed. Blogs help you build your reputation, communicate with your customers (current and future), and can

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Posted in Doing Business, Social Media, Website