Category: Marketing

How You Can Use Your Product Development Process in Your Marketing

[This article was written by Lizzie Weakley.] Crafting successful marketing is more of an art than a science. There are many places to draw inspiration from. However, sometimes the science of how a product came to be can also be

How to Reach Customers in Unexplored Territory for Your Business

[This article was written by Anica Oaks.] Expanding into new markets is an exciting time for any business. You may have tremendous hopes to bolster profits, increase market share, and achieve other significant results from your efforts. As beneficial as

Upgrade Your Ad Game: 4 Modern Ways to Spread the Word on Your Business

[This article was written by Meghan Belnap.] The world of advertising has changed, and businesses need to change with it. Instead of using tried and true methods to spread the word about your business, it’s time to stretch a bit

Top Five Ideas To Grow Your Small Fashion Clothing Business In Social Media

[This article was written by Maria Hernandez.] Today social media is no more viewed as a platform where emotions or feelings are voiced out to serve personal agendas. It is now viewed as a platform wherein stakeholders and entrepreneurs can

How to Make Your Business Successful in a Competitive Environment

[This article was written by Tara Lundy.] There are millions of small businesses that exist in the United States. Whether it’s a privately-owned law firm, a fashionable boutique, or a marketing company, the opportunities are endless for the successful business

Take Your Blogging Career to the Next Level by Optimizing Your LinkedIn Profile with These 4 Tips

[This article was written by Dave Brown.] 1. Update and Improve the Basics If you’re honest with yourself, you probably haven’t completed your LinkedIn bio as yet. This actually dissuades not only employers, but active LinkedIn users from connecting with