Category: Doing Business

SMB Identity: How to Better Embrace Your Small Business’ Niche

[This article was written by Brooke Chaplan.] Some businesses have a broad scope with products or services that appeal to the masses, but you may run a niche business with a very specific clientele. When your small business has a

How Business Execs Can Budget Money for Repairs

[This article was written by Rachelle Wilber.] Managing a business can be hard. It can be difficult even for the most impressive executives. If you’re a diligent executive who wants to reduce expenses that are associated with your business, intelligent

Applicable Marketing Strategies and Lessons from the Automobile Industry

[This article was written by Dawn Castell.] After facing many daunting challenges, the automotive industry has demonstrated a remarkable resilience. As recently as the 2008 crisis, automakers seemed all but doomed. However, a remarkable resurgence has occurred, causing businesses in

How to Make Your Manufacturing Business Safer for Every Employee

[This article was written by Rachelle Wilber.] Business safety is essential in modern society. It doesn’t matter if you head a manufacturing facility. It doesn’t matter if you head an advertising agency, either. You always need to prioritize employee safety.

Interesting Conflict: 3 Reasons Competing Companies Have to Play by the Rules

[This article was written by Brooke Chaplan.] Regardless of the industry that you work in, competition may be fierce. Your company and the companies that you primarily compete against may often butt heads in different ways. While it may be

Business Expansion: 5 Things You Need to Know about Expanding Your Business into Other States

[This article was written by Lizzie Weakley.] You’re making money, you’ve got tons of clients and you feel really good about your business. It might seem like the right time to expand, but is it really? You should be aware

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